App Store · United States · Entertainment
Popular Dramas
Searched as popular dramas
Worth entering. Demand is 32 against a difficulty of 12, so the traffic is reachable.
On App Store, "popular dramas" faces live competition. 70% of the top 10 launched in the last 18 months, so the ranking is still in play. Ranking difficulty is only 12, so entry is cheap.
01The case
- For
- Demand is 32 against a difficulty of 12, so the traffic is reachable.
- Against
- One app holds most of the attention in this niche.
- Start with
- Put "popular dramas" in the app name and subtitle; at difficulty 12 the listing alone can rank.
- One app dominates the niche
- 70% of the top 10 launched in the last 18 months
- Requires serious content production
02The numbers
Demand
32
of 100
Difficulty
12
demand is 20 points above difficulty
Rivals charging
90%
of the top 10
Price ceiling
$99.99
top in-app price
Median reviews
648
across the top 10
Leaders' age
15 mo
median
7 of 8 measured1 estimated
- Demand· measured
- Ranking difficulty· measured
- Price ceiling· measured
- Rivals that charge· measured
- Demand movement· measured
- Complaints· measured
- Launch dates· measured
- Content and ops load· estimated
03Movement
Ratings growth
+11.0%
a month, median of 8 leaders over 11 days
New in the top 10
70%
launched in the last 18 months
Neglected rivals
10%
no update in 9+ months
Time windows — the score's day-by-day record, what happened in the last 7 days to 6 months, and what moved this week.
Unlock with Pro →04Money and newcomers
Revenue estimates — who got into this top ten lately, and what the apps here earn a month.
Unlock with Pro →A high score means the product does not have to keep producing content.
- +100Base — a product with no content load
- -70Genre content load: Entertainment — base load 70/100